Maria Hale
VP, Content Business Development
CHUM Ltd
Before joining CHUM, Maria was Launch Director for Excite Canada. Managing all aspects of the launch, she was instrumental in propelling the business into one of Canada’s leading portals.
Prior to her work with Excite, Maria was a director at TMP Worldwide, a $2 billion directory and recruitment agency. Among her accomplishments, Maria was responsible for evolving the Canadian directory advertising division from a data processing unit into a strategic ad consulting business that included a portfolio of new media offerings. She also held a senior position with Interactive Media Group (IMG), a networked context provider with annual sales of over $90 million, where she was responsible in part for establishing an office in Sydney, Australia that met aggressive revenue and profitability targets.
An active member in her field, Maria is a member of the Canadian Association of Broadcaster’s Digital Policy Committee and a board member for the McLuhan International Festival of the Future.
Maria holds a Bachelor of Arts degree in Economics from the University of Western Ontario and received her MBA from McMaster University.